Learning to play the flute and the violin were the next musical steps. In her teenage years she re-discovered her true passion: singing. She trained her vocal cords for hours to the likes of Whitney Houston, Sandy Patti, Amy Grant, etc. By the age of 16 she was part of a musical-choir, played piano in church, sang her first solo-parts and started writing songs. Since then she has collected a lot of experiences as a singer in church as well as a soloist in several Gospel formation, worked as a background vocalist in over 10 studio-projects, received professional vocal training in Esther Feingold’s studio in Berne, before starting to work as a vocal coach herself in 2007. Since then she has had engagements for the Christmas Gospel Nights, Powerhouse Company, as a background vocalist for the Swiss Rockband Grauhouz and as a soloist with several choirs.
In 2010 she enters the stage for the first time as a solo artist with an acoustic program with originals as well as covers. Trademark is her warm, powerful and versatile voice – be it in her own songs or in well-known standards. She releases her first EP Beauty from Ashes in 2012, with 4 originals produced by Chris Hess. She has been touring with her band since then and played different venues (e.g. Festival at the Lake Spiez, Alti Moschti Mühlethurnen, Alte Schmitte Steffisburg, Brügglibar Thun, etc.).
In the fall of 2016 she released her first full length album Promise of Spring, produced by Lorenz Schaller of Soundpro Studio Kehrsatz . The single Colours of the Heart has been picked up by several radio stations (such as Radio Swisspop, SRF1, Radio BeO, Radio Sunshine, Lifechannel and more). The Promise of Spring Tour kicked off also in November 2016 at a venues like Alte Schmitte Steffisburg, Alte Moschti Mühlethurnen, Christmas Market Thun or Kulturlokal ONO in Berne. 2018 she graduated with an MAS in Pop/Rock from the Berne University of the Arts and is currently working on new music.
What Musical Genre Do You Feel Best Describes Your Music And How Would You Describe Your Sound?
That's always a hard question. Pop seems to be too general - bet the current album Promise of Spring can be safely placed as an pop/acoustic-pop album. What my musical future holds, I cannot say -but I'm ready to experiment, venture into new territory and grow!
How Did You Get Your Name? Is There A Story?
Andrea was given to me at birth and Schmider the day I married the love of my life! I contemplated taking a stage name - but none came to mind so I decided to just simply do music as myself. The authenticity-sucker in me is very satisfied with that - the part of me striving for originality sometimes wonders if it was the right choice.
What Are or Have Been Your Musical Influences?
Having grown up in church in the 80ies, Amy Grant and Sandi Patty were big names. But also Whitney Houston, ABBA, Bob Dylan and U2 were on heavy rotation in my cassette-deck! Nowadays I listen to a lot of interesting - mostly female - voices like Izzy Bizu, Heather Nova, Amy Macdonald, Adele, Brooke Fraser, Lady Gaga. I'm always drawn primarily to the voice and then to the soundscape they surround the voice with. How much they influence my music remains to be seen.
What Are You Working On Now? Any Future Collaborations We Can Look Forward To?
I'm currently writing for a possible next album and find it to be quite a challenge. Trying to find out what I wanna write about and how I want it to sound. Without just copying what has worked in the past. There are no collaborations planned - but I'm open for suggestions!
What Is Your Ultimate Goal In The Music Industry? What Is Your Plan Of Action?
For more and more people to resonnate with what I create. My wish is to sense the vibes of Heaven (or the Universe) and make them tangible here in our earthly sphere. If people are touched, experience joy, peace or healing through my music, I'm a very happy camper! Also, earning enough with what I create to be able to continue creating and spreading music. And, I'm still waiting for that moment when I turn on the radio an hear myself - I would really like to experience that!
What Is Your Favorite Track To Perform Live and Why?
From my own songs I would say Words. Because it was written from such a deep, yearning place in my heart to not hurt but heal and the struggle to do so. I still connect deeply with that song. As far as cover songs go I would say Over the Rainbow in the version of Eva Cassidy and lately Always remember us this way by Lady Gaga.
What Has Been The Biggest Challenge In Your Career Thus Far?
Putting myself out there and comparing myself to other artists. Procrastination is a result of that. Finding the moment where something is good enough to be released.
What’s Your Typical Songwriting Process?
Inspiration usually "hits" me when I surround myself with Beauty and give myself leisure to just be in that space. I just write what comes to mind, without thinking too much in verse and rhyme and rhythm. Musically it's mostly about playing around on different instruments. Lately I discovered how helpful it can be to write with an instrument I do not play well - it inspires fresh ideas.
How Has Social Media Influenced Your Career As An Artist?
Less than I thought it would, to be honest. It has opened up a lot of (theoretical) possibilities to promote myself. The process of releasing music has been democratized - so to speak. You're no more at the whim of the gatekeepers (like label- and radio-executives). In my experience this is only partly true. Truth is, yes, thanks to social media and the digital age, I can release and promote my music on my own terms. I greatly appreciate that. But truth is also, to get airplay, play the bigger venues and grow you audience substantially beyond your own influence-circle you still need those gate-keepers. Because there is so much out there it is hard to get recognized, I find.
What Are Some Tracks and Artists Currently On Your Playlist?
Izzy Bizu has been my summer-jam! Just today - thanks to their interview on this website! - I discovered Bluedot! I like instrumental music while working (voices and lyrics are just too distracting for me!)
What Did You Do Before You Started Making Music?:
I worked mainly as a secretary and assistant in an NGO and in a consulting company until 11 years ago. Since then, I have worked as a self-employed vocal coach.
Any Advice For Young People (Men or Women) That Want To Succeed In The Music World?
Being musically talented is important. Never stop growing and refining this talent and challenging yourself. But also, be a good person. Find out who your are, work on your character and grow as a person. Anchor yourself in spirituality and healthy relationships. We are not meant to do life by ourselves.
What Would You Change In The Music Industry If You Were A Top Music Executive?
I would promote more diversity in mainstream music. Especially in radio. Have the courage to expose the audience to more than just 3.30 minutes of basically the same content (sound- and lyricwise). Also more diversity in appearance and age. New artists don't have to necessarily be young artists.
How Do You Feel About Originality?
I'm not sure, it exists. I believe that the universe has been created with everything in it. Our "job" and privelege is it, to discover and unpack, experiment and develop and ultimately make it better. But I am not sure, we can create something truly original.
Part of me strives to be original. But this can also have a stifling effect on being creative. When is something original? In the end, we all just play around on a 12-note-scale
Is There Anything Else We Should Know About You Or That You Would Like to Add?
I feel like I've said a lot - so I'll just leave it at that.
But if you'd like, check out my content and follow my journey - I would love to hear from you.
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